Balance. It’s what we spend most of our days trying to achieve, finding the lovely happy medium between meeting all our commitments and having some personal time and space.
And when it comes to our skin, balance is just as important.
As we get older, our skin can start to lose some of its moisture due to a reduction of hyaluronic acid, and dryness and dehydration can often be a big skincare concern. Other factors, such as the environment and lifestyle, can also play their part.
But that doesn’t mean you’re on a downwards slope to parched, thirsty skin for the rest of your life. A simple skincare routine can get you glowing again, boosting your skin’s natural sparkle and giving you a healthy, clean complexion.
Your own personal dry skincare routine
In the same way as when we’re thirsty we have a drink of water, when our skin is thirsty we need to rehydrate it. And developing a simple daily skincare routine can make sure your skin stays beautifully balanced.
Keep your cleanser kind.
A quick word about cleansers, toners and makeup removers. Try to avoid anything too harsh, choosing a creamy cleanser and gentle makeup remover and toner to really get your face squeaky clean. Avoid scrubbing too vigorously (and use exfoliators sparingly, too).
Moisturise the MAYDI+™ way
The MAYDI+™ range has been specially formulated to deeply hydrate your skin, with the Boswellia Frereana Extract Powder in each product boosting moisture levels and improving clarity and texture.
A combination of peptides, plant-based products and other specially selected ingredients work in harmony with the extract, with each carefully chosen for its skincare properties.
Your daytime routine:
Start with MAYDI+™ Brightening Daily Serum.
Infused with Boswellia Frereana Extract Powder, this high-performing serum will act as the perfect base for your skin. Matrixyl 3000 works to improve your skin’s elasticity, while Tocomix L70-IP CO helps to protect your skin from UV damage, blue light and pollution from free radicals. Ronacare Allantoin is well known for its hydrating, soothing and barrier repair properties, helping to reduce water loss in your skin.
Apply to clean, dry skin.
After two weeks*, 92% of users said their skin looked more hydrated and felt less dry.
Quench with MAYDI+™ Renewal Day Cream.
A clinically proven anti-ageing formula, this richly moisturising cream will take your skin to new heights of hydration. PrincipHYAL Cube3 will improve hydration significantly... and immediately. D-Panthenol 75W is a super skin conditioner, making dry skin softer and more elastic, while Acticire MB forms a film over your skin to prevent water loss.
Smooth generously over your face and décolletage after applying the Brightening Daily Serum.
After two weeks*, 97% of users said their skin felt less dry, while 94% said it felt deeply hydrated.
Finish with MAYDI+™ Peptide Eye Cream.
Soothing and nourish for the delicate skin around your eyes. D-Panthenol 75W helps to soften your skin, while Beautifeye visibly lifts sagging on your upper eyelids.
Gently apply to the undereye area and the outer contours of your eyes after applying the Renewal Day Cream.
After two weeks* with regular use, 90% of users said their skin felt nourished and their eyes felt soothed and comfortable.
Your night-time routine:
In the evening, follow the same cleansing and toning tips, taking care to remove all your make-up. Follow by applying the MAYDI+™ Brightening Daily Serum over your clean, dry skin.
Smooth in the MAYDI+™ Rejuvenating Night Cream.
For deep overnight restoration and revitalisation. SK-Influx V MB boosts the ceramides in your skin’s barrier, while Granactive Retinoid is a high-performing, low-irritation retinoic acid. The cream also contains Algaktiv Geno Fix Nite, enzymes which are particularly effective at night.
Apply generously to your face and neck.
Finish with the MAYDI+™ Peptide Eye Cream
After two weeks*, 90% of users said their skin felt deeply hydrated, while 90% said the product provided immediate comfort to dry and tight skin.
For a deep hydration treatment:
Relax with the MAYDI+™ Hydrating Treatment Mask.
A super soothing treat to give you healthier-looking, nourished skin. D-Panthenol 75W works to soften dry skin, boosting elasticity, while Tocomix L70-IP CO protects your skin from UV damage and pollution from free radicals.
Apply to cleansed skin and leave on overnight for best results.
Using your MAYDI+™ skincare range can help to relieve and restore your dry skin. The simple, straightforward skincare routine is quick and easy to follow in the
morning and evening, while the gentle Frankincense and Cedar fragrance adds an extra touch of luxury.
Our name, as well as our products, is a beautiful bend of nature, science and performance. ‘Maydi’ is the local name for Boswellia Frereana, a unique Frankincense extract from Somaliland. And the ‘+’ represents the science behind the products, clinically tested with proven, groundbreaking results.